Creative Marketing Programs of Kansas City (CMPkc) has proven that New Mover Marketing Programs are one of the most cost-effective uses of your marketing budget. New Movers are currently in the process of establishing new purchasing habits, and continue to result in a lower cost per acquisition than most other audience segments.
CMPkc has always taken a scientific approach to testing all elements of our New Mover Marketing Program. We've conducted hundreds of tests on formats, messaging, offers, targeting and more. Our new mover campaigns provide our healthcare, retail and other clients with an immediate competitive edge.
CMPkc's Consumer Engagement Marketing (CEM) strategies motivate New Movers to interact and encourage them to learn more about your products and services. We store collected data so you can send subsequent, relevant communications. We call this “marketing to the interested,” which is far more effective than any other new mover segmentation scheme or modeling algorithm.
In addition to being experts in New Mover Marketing Program strategies and tactics, CMPkc offers full-service implementation that includes list development, production services, online components, fulfillment, response reporting and ROI analysis.
CMPkc has more than 30-years’ experience providing laser-targeted new mover campaigns for hospitals and healthcare systems. Whether healthcare marketers are promoting primary care physicians, urgent cares, emergency departments or hospital services lines, CMPkc can help introduce your healthcare system to those families new to your neighborhood. We understand healthcare marketing.
We'd really like the opportunity to discuss your marketing objectives and how CMPkc’s approach to new movers and various target audiences can ignite your ROI.