Creative Marketing Programs (CMPkc) is a full-service marketing firm specializing in healthcare digital marketing, direct mail, database and CRM solutions. We are experts at New Mover communications that lead to significant downstream revenue. As an early leader in IP Direct Marketing, our digital experts can help healthcare marketers take full advantage of this industry-leading technology. Contact us today to connect more effectively with your target audience and ignite your ROI.
An offer encourages new movers to share the healthcare interests of their household. As healthcare organizations work to promote “open and safe” messaging during this pandemic, a free facemask offer certainly reinforces how seriously hospitals are taking their preparedness to COVID-19.
In lieu of a free first aid kit, hospitals should consider testing a free facemask or trail-sized hand sanitizer as a way to further increase engagement and, more importantly, utilization of hospital services.
A free facemask or hand sanitizer offer could engage as many as 9 to 10 percent of all direct mail recipients when communicating an “our hospital continues to be open and is safe” message to nearby consumers.
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Nearly 40% of New Movers are relocating from outside your market area and will be searching for a healthcare partner. With CMPkc’s powerful approach utilizing new digital technology and innovative direct mail, healthcare marketers can successfully engage new movers.
CMPkc's approach to direct mail is as innovative as its implementation of digital marketing. When marketers combine direct mail with IP Direct Marketing, they create a multi-channel approach that produces the highest ROI. In addition, for marketers who wish to show their physical proximity to their target audiences, CMPkc's custom print and interactive mapping technologies provide the next-level engagement.
Our mapping technology helps connect prospects and customers to your locations. For a demonstration, we mapped some of our favorite Kansas City points of interest.